💥 BAM – Briques Autour du Monde 🌍 is the first 🇫🇷 French webinar about the LEGO® SERIOUS PLAY® method.
Qualitative market research aims to gain deeper insights into a topic. This can be, for example, research into motivational structures, the functioning of prototypes or even expectations. True to the motto #stopWastingTime, Simona Orlandi uses LEGO SERIOUS PLAY to get to the bottom of her questions quickly and thoroughly.
Before that, we look at the so-called application technique AT3, the building of landscapes. This application technique can be used to prioritise or cluster ideas or possible solutions.